Learner resource 3
Media industries, theories and contexts
Activity 3 – Concentration
of ownership
Use the data from Learner activity 1 to investigate the
current concentration of ownership of paid for print newspapers by looking up
the owner for each title (on Wikipedia or Newsworks).
As an example, the table below gives the circulation figures
per owner in August 2018 in millions (percentages in brackets). Note that the
Daily Mail and General Trust also own the Metro, a national free newspaper with
circulation in August 2018 of 1.5 million.
Newspaper Groups
|
National Daily
Titles Owned
|
Daily Circulation
in millions (percentage of total)
|
News International
|
Sun, The Times
|
2.0 (36%)
|
Daily Mail and General Trust
|
Daily Mail
|
1.3 (23%)
|
Reach plc
|
Daily Express,
Daily Star, Daily Mirror
|
1.3 (23%)
|
Telegraph Group
|
Daily Telegraph
|
0.4 (7%)
|
Johnston Press
|
i
|
0.3 (5%)
|
Nikkei/ Financial Times Ltd
|
Financial Times
|
0.2 (4%)
|
Guardian Media Group
|
The Guardian
|
0.1 (2%)
|
2.
Name the two writers who argue that
concentration of ownership decreases quality and choice in newspapers.
One writer Doyle says too much concentration of media
ownership is dangerous as the media has too much power and Marxist said that if
big corporations own the media then it will limit choice
Learner resource 1
Media Industries, theories and contexts
Activity 1 – researching the
decline in print newspaper circulations
Research the decline in print newspaper circulations:
Compare the current figures (e.g. from Wikipedia or News works) with the table
below:
Average Daily
Print Circulation for National Newspapers for January 2000, in millions
|
|
3.6
|
|
2.4
|
|
2.3
|
|
1.0
|
|
0.5
|
|
1.1
|
|
0.7
|
|
0.4
|
|
0.4
|
|
0.2
|
1. Which
newspaper(s) no longer has print editions?
2. Which
new national newspapers have been founded?
3. What
is the general trend in newspaper circulation?
4. Which
genre of newspaper has had the steepest decline – the red-top tabloids, the
middle-market newspapers, or the broadsheets?
Newspaper HW 3
The daily express
PUT 20,000 POLICE OFFERS BACK ON THE STREET NOW!
Monday 4th march 2019The daily express
PUT 20,000 POLICE OFFERS BACK ON THE STREET NOW!
the publisher of the article is Paul reeves and the intended audience of the newspaper are the paper who fit into the B C1,C2 and D demographics as there is a mixture of hard and soft news and hard news on the cove.The age of the intended audience is probably over 35 years old as they are more likely to buy a newspaper.
the article is based on knife crime in England as 2 more people have been added to the list of victims of it,as the newspaper demands they be 20,000 police officers. It also about the show do you want to be millionaire and about the royal family sating queen Olivia reigns again.
the image used are pictures of the 2 victims who were killed and one of Olivia and the host of the show who wants to be a millionaire.
the message of the article is to spread awareness of knife crime and that something needs to be done.
The headline tells us there really against knife crime and that something needs to be done to stop knife crime as the headline in all caps and has a exclamation point putting more exaggeration and really shouting out the point.
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